Sharon Optical is an optical store that offers personalized service and guidance to make every customer look and feel their best.
Sharon Optical needed a refresh on its brand and website. In addition to customers not finding product and service information from the existing site, it did not highlight the exceptional way Sharon Optical treats each customer.
Big Sky’s goal was to convey Sharon Optical’s exceptional service and products through a strong user experience, from what users see online to what they experience when they walk through the door. We worked with designer Carol Abram on the logo design that helped set the tone of the brand. The colorful palette and typography, as well as the use of actual clients throughout the site, further emphasize Sharon Optical’s unique approach and level of professionalism with each customer.
- User Experience Strategy & Design
- Content Strategy
- Responsive Design