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Featured Projects

Featured Projects

SHARON OPTICAL

Sharon Optical is an optical store that offers personalized service and guidance to make every customer look and feel their best.

PROBLEM
Sharon Optical needed a refresh on its brand and website. In addition to customers not finding product and service information from the existing site, it did not highlight the exceptional way Sharon Optical treats each customer.

SOLUTION
Big Sky’s goal was to convey Sharon Optical’s exceptional service and products through a strong user experience, from what users see online to what they experience when they walk through the door. We worked with designer Carol Abram on the logo design that helped set the tone of the brand. The colorful palette and typography, as well as the use of actual clients throughout the site, further emphasize Sharon Optical’s unique approach and level of professionalism with each customer.

  • Branding
  • User Experience Strategy & Design
  • Content Strategy
  • Development
  • Responsive Design
  • Photoshoot
VIEW WEBSITE

Sharon Optical is an optical store that offers personalized service and guidance to make every customer feel and look their best.

PROBLEM
Sharon Optical needed a refresh on its brand and website. Customers couldn’t find information regarding the products and services from the existing site. The site also did not highlight the exceptional way each customer is treated when they work with Sharon Optical.

SOLUTION
Big Sky’s goal was to convey Sharon Optical’s exceptional service and products through a strong user experience, from what users see online to what they experience when they walk through the door. We worked with designer Carol Abram on the logo design that helped set the tone of the brand. The colorful palette and typography, as well as the use of actual clients throughout the site, further emphasize Sharon Optical’s unique approach and level of professionalism with each customer.

  • Branding
  • User Experience Strategy & Design
  • Content Strategy
  • Development
  • Responsive Design
  • Photoshoot
VIEW WEBSITE

BIG FISH PRODUCTS

Big Fish Products offer fun shirts and hats that are comfortable, functional and look good!

PROJECT
Big Fish Products wanted their e-commerce site to better reflect the fun and quality of their products and the fact that they donate a portion of all proceeds to non-profit organizations.

SOLUTION
Big Sky approached this project, as we do all our projects, understanding Big Fish’s business, their competition, and how to provide a clear path to users for purchasing products. Big Fish provided us with the logo, however we established brand colors and the brand tone. For this site, the colors and the creative are based on the concept of a watercolor water theme that flows throughout the background, layered playful bubbles. These washed tones allow the products to “pop” from the background. The bright green calls to action are contrasted with the background and photos to guide users throughout the site.

  • UX Strategy & Design
  • Content Strategy
  • Tone Workshop
  • Development
  • Project Management
  • Responsive Design

ATD specializes in custom travel to some of the world’s great wildlife viewing and adventure travel destinations, including trips to Africa and other exotic destinations.

PROBLEM
ATD had several starts and stops with another web design company while trying to develop a new site. They needed a web team that could strongly manage the project and get the new site up in time for a global meeting they were attending. They also needed a site that could be managed in-house.

SOLUTION
Big Sky developed a detailed project schedule that clearly defined expectations, that ATD agreed to. We conducted an internal workshop to determine key attributes and tone for the content.  Working with Wetu, a third party data provider, we integrated travel itinerary data into the trip showcases to give the user an immersive experience in their travel plans.  We built their website in WordPress to allow internal access and content updates.

  • UX Strategy & Design
  • Content Strategy
  • Tone Workshop
  • Development
  • Project Management
  • Responsive Design
VIEW WEBSITE

FOCUS ON FITNESS

Focus on Fitness is a boutique gym of 1000+ members.  They offer a friendly environment that is comfortable and not intimidating while helping people of all fitness levels to achieve their goals.

PROBLEM
Focus on Fitness was in need of a new website that helped members to find the information they needed more intuitively. They also needed an interactive schedule that was easy for staff to maintain and update.

SOLUTION
Through the Big Sky discovery process, we discovered that users were frustrated with the mobile experience and were having difficulty accessing class schedules, club hours, and reserving class time slots. The internal team was frustrated by the inability to easily make site updates on their dated content-managed system. From our learnings, our approach was to position the schedule and hours for accessibility to members, with a click to call option on mobile. We also transferred the site to WordPress to make updating the site more straightforward for the team.

  • Content Strategy
  • User Survey
  • Photo Art Direction
  • Web Design & Development
  • Responsive Design
  • Email Content and Design
VIEW WEBSITE

Focus on Fitness is a boutique gym of 1000+ members.  They offer a friendly environment that is comfortable and not intimidating while helping people of all fitness levels to achieve their goals.

PROBLEM
Focus on Fitness was in need of a new website that addressed the issues that members were having when trying to find the information they needed. They also needed an interactive schedule that was easy for staff to maintain and update.

SOLUTION
Through the Big Sky discovery process, we discovered that users were frustrated with the mobile experience and were having difficulty accessing class schedules, club hours, and reserving class time slots. The internal team was frustrated by the inability to easily make site updates on their dated content-managed system. From our learnings, our approach was to position the schedule and hours for accessibility to members, with a click to call option on mobile. We also transferred the site to WordPress to make updating the site more straightforward for the team.

  • Content Strategy
  • User Survey
  • Photo Art Direction
  • Web Design & Development
  • Responsive Design
VIEW WEBSITE